Celebrate Our First Wines-in-Cans Launch at Our Release Weekend!
If you have been to the liquor store lately, I am sure you have noticed the appearance of some wines making the leap to cans. We’re happy to announce that Layton’s Chance is right on trend! Two of our most popular wines, Joe’s Cool Red and Laura’s Lemonade, are tentatively scheduled to make their debut in cans during June.
We plan to celebrate the official launch on the weekend of June 14-16. Come taste the wines, buy your first 4-pack and, on Saturday night, dance to the classic rock band Tranzfusion which will be playing as part of our summer concert series.
If you missed William’s blog a couple of weeks ago, you may be asking “why cans?”
We believe wine in cans is a perfect match for our area. There are so many outdoor activities to take advantage of on the Eastern Shore and now it is easy to take some Layton’s Chance along. Enjoy Joe’s Cool Red and Laura’s Lemonade anywhere glass just won’t do like the pool, beach, tailgate, on a picnic, or on a boat (as long as you’re not the driver). Not only do cans go where glass cannot, the cans are easy to pack, chill and recycle.
Each of our cans is 375ml or half a bottle, which equates to two 6 oz. glasses of wine. You may see some advertising or signage for other canned wines that say each can equals 2.5 glasses of wine. This is the difference in what each winery considers the size of the glass the wine is served in. Following that math, two cans equal a full bottle – without the need for an opener!
We hope that you will enjoy taking our wines with you on your adventures. Please use the hashtag #LCWineCanDo on social media to let us know where you take our cans.
Cans will be available as singles and in four-packs at the winery’s tasting room (4225 New Bridge Rd., Vienna, MD) and in select stores where wine is sold.
As always, thank you for your support!